Honestly, when I think about shopping small on the Saturday after Thanksgiving, I think of going to the small businesses that are local. But that’s too narrow. It completely overlooks the great small businesses that have an online presence. Some of my favorite small businesses are completely online. They don’t sell a single product in brick and mortar stores. And what’s best? They create all their products by hand. When you purchase from a small business, you’re directly supporting the welfare of craftsmen. One of my friends who owns a small business likes to thank us, her customers, for helping her and her husband pay their mortgage.
Normally I make a concerted effort to shop at small businesses anyway, because that’s an easy way to stimulate the local economy. But in 2010, American Express actually created a whole event: Small Business Saturday. And while I hesitate to call it a holiday, it certainly feels that way to the small business owners who participate. AMEX furnishes them with all sorts of promotional materials like bags, banners, and door mats. All the small business owners have to do is do what they love! It’s a win-win-win situation really. You get hands-on service from people who are passionate about what they do, they get to promote their businesses to the world, and AMEX gets publicity too.
If you can think of a thing, there is a small business for it. Jewelry? Try Angelworks! Custom Jewelry (for gorgeous handmade crosses, wire beaded bracelets, and gosh, these earrings. It’s one thing to buy a pair of earrings. Anybody can go to a jewelry store and buy mass-produced stuff, but it’s a completely different experience when you’re on the receiving end of a quality, hand-crafted item.
Fiber art supplies? Why not look up Village Spinning & Weaving in the Pointshop Mall? They’ve got yarn of all types, patterns, and even looms if you’re crafty enough to make your own fabric.
Speaking of fabrics, if you need some high quality linens, you NEED to shop Belgian Huis, Bed and Bath Outlet, F&B Linens, or DomesticBin. These companies don’t mess around. They know a good towel , sheet, or tablecloth when they see it. Basically, if it’s a fabric product for your house, check with these merchants first.
While I could provide you with a list of all the small businesses in the Pointshop Mall (http://www.pointshop.com/) I think it’s actually easier to tell you what a small business is and isn’t. It is a small business if it’s been owned by the same people or the same family forever. It isn’t a small business if it has thousands of employees and dozens of locations. Many large businesses began as small businesses; McDonald’s began humbly as a hot dog stand near the Monrovia Airport in California. WalMart began as a 5 and 10 in Bentonville, Arkansas. Microsoft was the brain child of two guys in Albuquerque, New Mexico. These companies began small. Who is to say that one of the small businesses that you buy from on Small Business Saturday won’t turn out to be the next company to make it big?
Posted: Wednesday, November 25, 2015